Select Page

BELIEVE THE HYPE

What I’m writing about

Brand Social Media Management Strategies

What is it about social media that makes brands pay so close attention to it? Why are brands focusing their marketing efforts in identifying, planning, and implementing different social media strategies? Social media is a deep well of brand growth opportunities....

Small Business Content You’re Missing

Content is king, and everyone, especially businesses, knows that by now. Small businesses, however, sometimes have a tougher time pumping out content that competes with big name brands and national companies — mainly because they have such large budgets with which...

Branded SERP Optimization through Rich Snippets

Increase Brand Authority through Amazing SERPs How can you increase click through rates (CTRs) for organic search results without having to rank first? The answer lies in two words: rich snippets. Rich snippets came into play when Google decided to make it easier for...

Dealing With A Social Media Backlash

Think before you speak. It is a piece of advice that has been given to everyone, everywhere at least once in his or her life. Years ago, saying something offensive (intended or otherwise) to someone was generally kept within a private circle even if there was...

Enterprise Content Marketing

Enterprise Content Marketing

The power of content marketing is quite clear. Those businesses that employ a content marketing strategy have conversion rates that are six times higher than competitors that don’t. It’s no wonder why businesses are spending more on content marketing. For those...

My Story

Competition, creation, and achieving goals is my driving force. My experience spans industries, verticals, and channels. From Fortune 500 to start-ups, massive changes to incremental advancements, my work is never done. I like a challenge, but then again who doesn’t.