Don’t Believe The Hype

news, info, commentary


Using A.I. for B2B Marketing in 2023

In the modern digital age, artificial intelligence (AI) has become an integral part of most businesses and their marketing strategies. AI has enabled businesses to target customers more accurately, automate repetitive tasks, collect data on customer behavior, and...

Is A.I. Taking Over Content Marketing?

With rapid advances in artificial intelligence (AI) technology, content marketing has seen an influx of new possibilities. AI has the potential to make content marketing much more powerful and efficient, helping to maximize ROI and reach more customers. So, what are...

A Good Diet Is Key to Ramping Up Your Daily Energy

A good diet is one of the building blocks for having sustained energy throughout the day. Eating nutrient-dense meals that include a variety of foods from all of the food groups helps to give your body the fuel it needs for energy. By eating nutritious food, your body...

Top 5 Content Optimization Trends

Content optimization combines the power of content marketing and SEO to create a robust, cohesive data-driven marketing plan that drives awareness, expands reach, and improves customer engagement. Organizations are beginning to see the value in implementing this type...

Embracing Minimalism to Simplify Your Life

Minimalism is a lifestyle choice that is becoming increasingly popular in modern society, where people look to simplify their lives and focus on the things that are most important to them. Here are our top tips for achieving a minimalistic lifestyle: 1. Identify...

Authentic and Memorable Campaigns

Being the devoted Audi brand fan that I am, I’m not sure how I missed this incredible campaign between Audi & Airbnb. They essentially combined the brands, using the oh-so beautiful Audi R8 to create an experience to rival the best of them. For those who haven’t...

Inventive. Cohesive. Nimble

The pace of change is swift. Consumers, channels, and algorithms change overnight.

Innovation begins with a digital strategy that cuts through the clutter, builds connections with customers, and quickly responds to changing market conditions.

My approach strengthens your message across all media channels, regardless of device, location, or time of day. This seamless customer experience results in greater brand affinity and optimal ROI.


Competition, creation, and achieving goals is my driving force. My experience spans industries, verticals, and channels. From Fortune 500 to start-ups, massive changes to incremental advancements, my work is never done. I like a challenge, but then again who doesn’t. Feel free to contact me using the form below, or reach out on social media. I look forward to connecting with you!

Impressions Delivered

Funding Raised

Top Ranks

Pages Audited

Let’s Start a Conversation